SVB’s Annual State of the Wine Industry Report addresses current trends, conditions and future views on wine industry growth, consumer demand trends and winery financial performance.
- Sales growth is expected to be the highest since the recession (6-10%), despite a tough economy.
- Wine supply is in balance heading into 2014.
- Stable pricing means good news for consumers.
- For wineries, increased grape costs and flat pricing means lower profitability.
Report findings were discussed in a video webcast with Rob McMillan, founder of Silicon Valley Bank’s wine division,Paul Mabray, Chief Strategy Officer of VinTank; Mario Zepponi, Principal at Zepponi & Company; and Glenn Proctor, Partner in the Ciatti Company.