Bacchus Capital Management is a San Francisco-based investment firm providing strategic capital and making equity investments in United States wineries and wine businesses. Our firm was established in 2007 by Sam Bronfman, Peter Kaufman and Henry Owsley and today is managed by the three founding partners. Mr. Bronfman brings over 30 years of experience in leading several of the largest wine operations in the US, with revenues exceeding $300 million. Messrs. Kaufman and Owsley have over 40 years of combined experience as investment bankers and advisors in the business of solving complex financial challenges.

We are a capital source to our portfolio companies, providing flexible alternative financing as well as offering deep operational expertise and an unparalleled network of distribution relationships. Our portfolio companies are profitable US wineries and wine-related businesses, family owned or privately held, which have iconic winemakers and which demonstrate significant growth potential. Our brands are in the super and ultra-premium end of the wine industry, seeking sales and/or infrastructure growth or needing to manage ownership transitions. Our businesses typically have a track record of profitability and annual shipment volumes of over 10,000 cases per year.

Bacchus Capital Co-Founders (L to R) Peter Kaufman, Sam Bronfman and Henry Owsley at Sbragia Family Vineyards.

Bacchus Capital Co-Founders (L to R) Peter Kaufman, Sam Bronfman and Henry Owsley at Sbragia Family Vineyards.


The US wine market is the largest dollar wine market in the world at $32.5 billion in retail revenues. And although it has grown consistently, particularly at the high  end, US per capita wine consumption is significantly underdeveloped relative to the rest of the world.*Since 1994, US wine consumption has grown steadily–not one year below the prior year, and growth rates have accelerated since 2010; some say the wine industry is “recession-proof”.** California, Napa, and Sonoma–as well as lesser-known areas such as the Central Coast–continue to develop, as do the markets of Oregon and Washington State. In 2014, the highest rated US wines/wine regions, receiving consistently 97,96,95 point scores from the Wine Enthusiast, were Washington/Columbia Valley for Cabernet, Merlot, Syrah and whites as well as the Pinot Noirs and whites from the Willamette Valley in Oregon. These regions and their wines are being recognized at the level that California wines have been historically viewed.Increasing demand for wine, especially super and ultra-premium domestic wine brands, continues to foster a need for capital, as does a forecasted change in ownership over the next 10 years of over 50% of American wineries.***

  • * Wine Institute 2011 Annual Wine Industry Review
  • ** Wine Institute and SVB 2014
  • *** Silicon Valley Bank and Scion Advisors report Feb. 2008


The Name

Bacchus, the Thracian god of wine, represents not only the intoxicating power of wine, but also its social and beneficial influences. He is viewed as the promoter of civilization, a lawgiver and lover of peace–as well as the patron deity of agriculture and the theater. He was also known as the Liberator, freeing one from one’s normal self, by madness, ecstasy, or wine. The divine mission of Bacchus was to mingle the music of the flute and to bring an end to care and worry.

Bacchus Wineworks

Bacchus Wineworks is an affiliate of Bacchus Capital Management